UI/UX Designer
full_shot.jpg

Rick's Brewery

I created a fictional brewing company here, and did branding & packaging design for it.

 

Here's a little backstory for the made-up brand:

Rick Richardson, a former steel worker, opened Rick’s Brewery just outside of Pittsburgh in 1944, with the goal of making good beer for his friends and co-workers. It opened with a few simple goals: brew great beer, make it affordable, and help out the folks that smelted this nation. Since '44, Rick’s has always kept these goals first in mind. Post-war America needed something to run on after the whistle blew, and after all these years there’s still nothing better than the refreshing taste of a cold Rick’s.
Today, Rick’s hometown spirit continues on through Rick Gives Back, a charity established to give 100% of the profits from selling Rick’s beer to support the United Steel Workers Association.